Happiness is to be found when in pursuit of it, in the soothed expectation, on the way, not only upon the arrival. Accepting detours, just going the way, which is anyhow not this obvious to anyone.
Thomas Bettinelli



Happiness is just a hairflip away.
Chris Crocker

A NEW CLIP EVERY WEEK HERE

"The way the system works now, you see the clothes, within an hour or so they're online, the world sees them. They don't get to a store for six months. The next week, young celebrity girls are wearing them on red carpets. They're in every magazine. The customer is bored with those clothes by the time they get to the store. They're overexposed, you're tired of them, they've lost their freshness".
Tom Ford
















3.20.2018

Siki Im

The models in Siki Im's lookbook seem to inhabit two places. On the one hand, they're at the beach, surrounded by sand, sea and sky. Yet, on the other hand, they look distant, pallid, somber. The designer had been thinking about Georgia O'Keeffe, in particular the painter's exhibition at the Brooklyn Museum, which shed as much light on her personal, recreational style as it did on the monumentality of her work. That she wore ordinary clothes -blue jeans, stripes, color- in her off-time, while reserving her dark, imposing, monastic wardrobe for her public persona, fascinated Siki Im. "She had a secret attire, a sort of double life", he said. "I feel like I'm on the same path". Which is to say, a similar dichotomy could be found in this collection, in which he balanced the urge to work only in natural fibers, guided purely by inspiration (as well as the CFDA, who put him in touch with the fabric trade show Milano Unica and 19th-century Italian mills), with the need to follow the rules of functionality. The blue stripes of varying widths and directions on poplin shirts and smocks, as well as a recurring kimono motif, represented the pioneering artist's unconventional style, as did a pair of shorts, on which, after a "Morrissey moment", Siki Im printed a poem he wrote. While a fanny pack that endlessly unfolded into an anorak nodded to an adherence to utility (fun fact : the designer is a self-described "super nerd" collector of first-generation Transformers toy robots, circa the Eighties). The latter impulse lent itself to further development of a fledgling performance line, Cross. Siki Im added a swim/surf component to the existing assortment of running and gym gear, assembling all of it -along with his second line, Den Im- into one highly relaxed, layered, soft-shouldered, asymmetrical, worker-inspired (lots of large zippers) array without much regard to gender codes, which Georgia O'Keeffe didn't rate either. Had it occurred to him that he chose a female artist as the basis of his men's collection ? Not at all.

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