It's tough to conjure up the au jour le jour guy. On the one hand, he likes classic clothes and straightforward silhouettes -no progressive shapes, drapes, skirts, or flashes of skin. On the other, he will happily wear a shirt covered in cartoony hair dryers or a double-breasted tux completely adorned in pop flowers. With the Italian brand's founders, Mirko Fontana & Diego Marquez, both absent from a walk-through of their men's collection, the press release substitute suggested jet-setters who dress for Las Vegas one day and St Barts the next. By that measure, mission accomplished : you can't be a wallflower if you're wearing a citron and seafoam floral jacquard pullover. Included in the mix were some entirely versatile jackets, Western-inflected in varying degrees of denim, suede, and fringe. Khakis -shorts, trousers, a trench with mahogany piping- helped offset the Crayola hues, as did a few other polished outerwear pieces. They offered a windbreaker fronted with an iPad-sized pocket in both a basic micro plaid and the aforementioned hair dryer print, suggesting they understand the brand cannot hitch its future on goofy motifs -especially not when patched across a pair of jeans. Still, AJLJ's raison d'être remains a bit puzzling. So let's just conclude the look is eccentrically preppy -well suited for types who trade in bons mots and rarely aspire to be taken seriously.