Happiness is to be found when in pursuit of it, in the soothed expectation, on the way, not only upon the arrival. Accepting detours, just going the way, which is anyhow not this obvious to anyone.
Thomas Bettinelli

Happiness is just a hairflip away.
Chris Crocker


"The way the system works now, you see the clothes, within an hour or so they're online, the world sees them. They don't get to a store for six months. The next week, young celebrity girls are wearing them on red carpets. They're in every magazine. The customer is bored with those clothes by the time they get to the store. They're overexposed, you're tired of them, they've lost their freshness".
Tom Ford


Richard James

"We like an eccentric Englishman abroad", said Toby Lamb, who designed this collection because Richard James himself was still on sabbatical. He explained his choice of surrealist poet Edward James as the main inspiration for this season's collection : in particular it was his wacky creation Las Pozas (a series of concrete structures built between 1949 and 1984 in the jungle of Mexico's Sierra Madre) that had piqued the interest of the design team. Cue loads of emerald green (the collection was called 'My green trauma') and full-floral suits -meaning suit, shirt, tie and loafers in the same somewhat sense-assaulting pattern. If Richard James is known as the go-to brand for colorful tailoring, this was an unapologetic embrace of that reputation. Jungle flowers, plumed parrots, and the weird concrete staircases leading into thin air that Edward James built resurfaced on many pieces, while a suede jacket came in a piercing red or petrol blue. These were clothes ready to induce a heart attack. And yet there was something oddly unmodern about it all. The team had put more tailoring on the catwalk than usual this time, and even though the label is just a few years into its twenties, it sometimes veers into mature-man-in-search-of-the-fountain-of-youth territory. In a menswear landscape bouncing from the ultra-slim to the extra-wide, Richard James' middle-of-the-road shapes come across as a bit safe, and expressions of daring seem relegated to color only. It would be interesting to see such expert craftsmanship apply itself to introducing some novel ideas here, without giving up the brand's identity.

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