Happiness is to be found when in pursuit of it, in the soothed expectation, on the way, not only upon the arrival. Accepting detours, just going the way, which is anyhow not this obvious to anyone.
Thomas Bettinelli



Happiness is just a hairflip away.
Chris Crocker

A NEW CLIP EVERY WEEK HERE

"The way the system works now, you see the clothes, within an hour or so they're online, the world sees them. They don't get to a store for six months. The next week, young celebrity girls are wearing them on red carpets. They're in every magazine. The customer is bored with those clothes by the time they get to the store. They're overexposed, you're tired of them, they've lost their freshness".
Tom Ford
















3.10.2009

Ermanno Scervino

Founded exactly a decade ago near Florence by Italian designer Ermanno Scervino, the eponymous brand is known for its luxurious furs, precious fabrics, precise cuts and fine embellishments. This season's collection presents the dandy à l'italienne, conscious of the new contemporary canons of elegance, più colti. Amante dei colori soffusi, sabbiati, filtrati dalle emozioni : il lilla delle pietre e dei fiori, il verde delle dune mediterranee, il viola delle bacche salmastre, l’azzurro incantatore delle onde, il rosa naturale della pelle, il sabbia del relax sotto il sole. Affascinato dalle forme di giacche, pantaloni e spolverini che si accostano sul corpo maschile, in una costante sperimentazione alchemica di tessuti, come l’organza doppiata o il cotone spalmato-bagnato, il nylon mano seta, la felpa charmant dei pantaloni con la piega, gli innovativi effetti sfumati del beachwear. Casual silhouettes are surprisingly couture. The style is still fairly unformal and chic as usual at Ermanno Scervino. The clothes are designed to be practical and provide comfort in any moment of the day. Exquisite. Let alone Ermanno Scervino is definitely a man of taste, as he hired some of the best male models for his show ! You'll surely place at least Evandro Soldati, Sam Way, Miro Moreira and Adam Senn.



























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